Week 10 - Progress with the Branding

Sometimes you really notice the advantage of working in a group, I noticed that especially when I was stuck on a Name. I was brainstorming, and the names I could come up with were Next, digimemo, Wolke or Nublar (german and spanish for Cloud, because clouds have a link to 'heaven' but also to online servers). But none of them I liked and so I utilised my Creative Futures group to help me out what name they could think of (I know, a bit lazy but I was desperate).

One of my team mates said when she was thinking about my project she could see the endless possibilities of what you do with what I am creating, and the. She said a name that has a somewhat 'magical' ring to would be perfect.


I decided to call my project 'Infinite'. because it goes beyond to what is possible now, and we live on digitally after death.